This cute, heart-shaped tape measure is a must-have for all crafters who love accessories with a little extra pizzazz. The tape measure has an automatic roll-up function and measures 150 cm on one side and 60 inches on the other, giving you the flexibility to measure your projects in both units. 

The roll-up function makes it easy to use and store. Simply click the middle of the tape measure, and it automatically rolls up, fast and convenient.